Translucent Pressed Setting Powder, 8 g

NEWWELL Natural Finish Powder – Translucent Powder Matte, Soft-Focus, 3 Shades

NEWWELL Natural Finish Powderis a highly pigmented pressed powder with Silica Soft-Focus technology– usable as a light solo makeup in under 2 minutes or as a professional finishing product over foundation. The crucial difference from conventional powders lies in the Silica Soft-Focus formula: Silica microspheres scatter light multidirectionally – pores and imperfections become optically invisible without caking. The result is a natural glow finish that looks like skin instead of makeup. Dimethiconeprevents settling into dry patches and a cakey look, Talcas a base carrier ensures even pigment distribution, Caprylic/Capric Triglycerideprovides a silky-soft feel. Natural iron oxide pigments (CI 77491 / CI 77492 / CI 77499)adapt to the skin tone instead of overlaying it – no orange cast, no color shift. Important advantage: no Titanium Dioxide in the formula – no white flashback cast in photos with flash– ideal for events, weddings, and social media. Shade 03 Tan is also suitable as a light bronzer for fair skin tones. Compact format for on-the-go – touch-ups in 20 seconds without a brush or mirror. 3 Shades: 01 Light, 02 Medium, 03 Tan. EAN: 8680923346533. 100% vegan, paraben-free, dermatologically tested – all skin types.

Advantages at a glance

• Silica Soft-Focus– multidirectional light scattering optically minimizes pores and imperfections without a cakey effect
• Solo or over foundation – light standalone makeup or professional finish
• No flashback cast in photos – no Titanium Dioxide in the formula
• Compact format – touch-ups in 20 seconds anywhere without a brush set
• 3 Shades: Light, Medium, Tan – 100% vegan, dermatologically tested, all skin types

Shade Guide

• 01 Light:For fair to neutral-cool skin tones
• 02 Medium:For medium to warm-neutral skin tones
• 03 Tan:For olive to darker skin tones – also suitable as a light bronzer for fair skin tones
• Tip:Test shade along the jawline – the perfect shade creates no visible line.

Application

• Step 1 – Choose your shade:01 Light for fair to neutral-cool skin tones, 02 Medium for medium to warm-neutral skin tones, 03 Tan for olive to darker skin tones. If in doubt: test the shade on your jawline – the perfect shade creates no visible demarcation line.
• Step 2 – Method 1: Solo for light coverage:Press a powder puff or kabuki brush into the compact, dab off excess powder. Apply in light, circular motions from the center of the face outwards – natural, skin-like coverage in under 2 minutes. Ideal as a quick alternative to liquid foundation.
• Step 3 – Method 2: Over foundation as a finish:After foundation and concealer, lightly sweep over the face with a large powder brush – mattifies shine, sets pigments, gives a professional natural-glow finish without a cakey effect.
• Step 4 – Targeted T-zone treatment:For oily and combination skin, apply an additional layer of powder to the forehead, bridge of the nose, and chin. The Talc+Silica matrix specifically absorbs sebum in these areas – without over-powdering the rest of the face.
• Step 5 – Touch up on the go:Take the compact from your handbag, press the puff briefly, dab shiny areas – done in 20 seconds. No brush, no mirror needed. The compact packaging keeps the powder secure and dust-free in your bag.
• Note:Shade 03 Tan also works as a light bronzer for fair skin tones. No flashback cast in event photos as no titanium dioxide is included in the formula.

Active Ingredients

• Silica (Silicon Dioxide): Synthetic silica microspheres – the key soft-focus active ingredient in this formula. Diffuse incoming light in all directions simultaneously, optically minimizing pores, fine lines, and imperfections without covering them. This is the technical reason why professionally made-up skin looks smoother in photos than in the mirror – silica creates this effect directly in the pressed powder formula. Also acts as an anti-dust agent for controlled, low-dust application.
• Talc: Natural mineral serving as the base carrier for all pigments – ensures even distribution of the silica microspheres and iron oxide pigments, provides the soft powder texture, and allows for effortless pickup on sponges and brushes. Absorbs sebum on the T-zone in combination with silica for targeted mattifying.
• CI 77491 / CI 77492 / CI 77499 (Iron Oxides – red, yellow, black): Natural mineral color pigments – create the three harmonized skin tones: Light, Medium, and Tan. Adapt to the skin tone without overlaying it – no orange cast, no color shift. No titanium dioxide in the formula means no white flashback cast in event photos with flash.
• Dimethicone: Silicone polymer – prevents the powder from settling on dry areas and in fine lines. Forms a flexible film that distributes the powder particles evenly on the skin without the cakey effect that occurs with pure talc powders without a silicone base.
• Caprylic/Capric Triglyceride: Plant-based triglyceride from coconut oil – binds all components together to form a silky-smooth texture that is effortlessly picked up and distributed. Gives the powder a pleasant, non-drying skin feel.
• Zinc Stearate: Improves the powder's adherence to skin and foundation, provides a silky-powdery texture upon application, and has a skin-soothing effect. Prevents flaking or migration of powder particles for long-lasting hold of the soft-focus effect.

Note: The complete INCI list is provided on the product packaging.

NEWWELL Germany

Fritz-Husemann-Str. 7a
59199 Bönen
North Rhine-Westphalia / Germany

Email: info@newwell.de